//Google AMP URLs don’t permit customers to click on on the primary website

Google AMP URLs don’t permit customers to click on on the primary website

There seems to be a bug. While you entry the Google AMP cache model of a web page by means of Google Search, click on on the hyperlink to entry the primary URL. won’t work. We now have tried ourselves in Chrome and Safari on an iPhone and clicking on the hyperlink doesn’t help you rapidly entry the URL of the cache apart from Google AMP.

This appears to be a bug and Google hopes to repair it rapidly.

What's happening? Open your cell system, launch Chrome and seek for [Google update]. From there, attempt clicking on our story or another story similar to an AMP URL from the search. Then, from there, attempt clicking on the hyperlink icon on the prime proper of Chrome. While you click on on the icon, the display screen turns grey and does nothing.

What does it appear like? Right here's what it seems like as an animated GIF once I click on on the hyperlink icon on the prime proper:

When did this bug begin? It looks like there are experiences round midnight. this morning:

Properly, this downside (bug?) will trigger a storm …

Google @AMPhtml doesn’t permit individuals to click on on the total website? You can’t see, however I click on on the hyperlink situated on the prime proper

iOS Chrome 74.zero.3729.155, pic.twitter.com/dMt5QSW9fu[19459002_reved19459001HER-Scotchio(@scotch_io)11Jun2019

Google is conscious. Google's Danny Sullivan is conscious of the issue and mentioned the bug was "transmitted and examined". So it appears that evidently Google is attempting to unravel this downside.

Why we care about ourselves This bug might trigger you to note much less visitors out of your AMP URLs to your important website. So, preserve that in thoughts as you evaluate your analyzes and measurements for June 11th.

Concerning the Creator

Barry Schwartz is the Editor-in-Chief of Search Engine Land and is the proprietor of RustyBrick, a web-based consulting firm primarily based At New York. He additionally directs Search Engine Roundtable, a well-liked analysis weblog on SEM matters.